Meme Team: Marketing, Business, and Culture

Meme Team: Marketing, Business, and Culture

Meme Team is a marketing podcast about business, culture, and brand strategy. Marketing isn't just logic — it's culture. And this show decodes both.

Hosts Sonia Baschez and Amanda Natividad break down real campaigns, cultural moments, and marketing trends with sharp takes and zero fluff. If you care about positioning, storytelling, or why the algorithm is acting weird again, this one's for you.

New episodes every week.

Recent Episodes

June 10, 2025

Serving, Scrolling & Social Media Fails: Creator Economy chaos | Meme Team 010

On Meme Team, we talk about how to own your own story, narrative, and platform. This episode is brought to you by ⁠Sequel.io⁠ , the only platform that lets marketers host webinars directly on your website. You can see what yo...
June 4, 2025

From Taylor Swift to Hailey Bieber: When to Own vs. Sell Your Brand

We talk about when to own vs. sell your brand. This episode is brought to you by Sequel.io , the only platform that lets marketers host webinars directly on your website. You can see what your audience does on your site befor...
May 29, 2025

Google Redoing SEO with AI, Dyson Disrupts, and Red Lobster Calls NSYNC

Did you know the American Music Awards were this week? We don't think anybody did. Google I/O: What the AI announcements mean for marketers Dyson's new vacuum (and how the Coanda effect works!) The AMAs nobody went to: Taylor...
May 22, 2025

What Duolingo Got Wrong — and What Tom Cruise Gets Right

Bonus episode! You're welcome, teamsters. Is Tom Cruise the last movie star and... one of the best marketers? (Hear us out.) Duolingo purges its TikTok and Instagram and comes back... with a bizarre video. (Presumably to win ...
May 21, 2025

Netflix + Sesame Street Is a Smart Brand Deal. HBO’s Rebrand? Not So Much.

On the Meme Team podcast, we talk about the logic behind virality. Because marketing isn’t just logic — it’s culture… and this podcast decodes both. Sesame Street is now available on Netflix (but still on PBS!) Uber's route s...
May 15, 2025

Skechers’ $9B Play, Apple and Bono (ugh), and the Vatican’s Brand Moment

Marketing isn't just logic — it's culture. The Meme Team podcast decodes both. Let's goooo! Apple Vision Pro and Bono (it's like they're trying to make 'fetch' happen) Skechers doubled down on this one audience segment — and ...